Answering YOUR Questions About Social Media, Blogging, & Sponsors

I love answering your questions. Being able to interact with readers whenever I can is super important to me and is one of the most exciting things about blogging. When it comes to emails and private messages, most are concerning social media, partnerships, and blogging in general. Last week, I wanted to open the floor to those who had questions so I could answer them for you today. I send out a Google form last week and last night I picked out some of my favorite questions and really thought out these answers. I hope you all enjoy and that they are helpful to you whether you are wondering about social media platforms or just how to get your foot in the door of the partnership world. If you have any further questions, please feel free to email me!

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Image: Lilly Pulitzer

Q: Could you please explain the way a blog works. Do readers subscribe or get notifications when a new post is up? Or do they just check back daily?

A: I write a post each day, or at least I try to! Because this blog is public, anyone can stop by! I do have the option on the sidebar to the right where every single time I publish a blog post, it will be sent directly to your email but I also have a lot of loyal readers who swing by everyday to read. I know there are a few of you out there who read DDoP with their morning coffee each day! You can keep up with me through BlogLovin’ as well! Click here to follow along!

Q: Do you reach out to companies for partnerships or do they approach you?

A: A little bit of both. When I first started out, nobody knew who I was and I needed to really put myself out there. I would email a few companies here and there and I would get denied most often but sometimes, companies would take a chance on me. As I gained following through social media platforms, larger companies began to work with me then. As you get your name out there over time, the roles will be reversed and companies will approach you more than you approach companies. It is always important to have a way to communicate readily available for companies. Make sure that you have an email or a business contact in your social media biographies as well as a contact me page on your website.

Q: How did you come to advertise both yourself and your Instagram to gain followers?

A: I started Instagram with the intention of sharing my love for fashion and that was it. There was no ulterior motive to get “famous” or seek monetary opportunity out of it. I think that is an extremely important thing to notice. If you are in the blogging world and you don’t have the passion for it, you won’t go anywhere. When it comes to advertising for yourself, the key is to create captivating content that makes people coming back for more all while showing a little bit of your personality so readers can know you better. There are four key points that each blogger/Youtuber/influencer should follow in my opinion: communication, quality, consistency, and originality. You need to communicate with your audience through live streams, replying to comments and liking their photos back. You must have high quality pictures and posts; investing an a DSLR camera really took me to the next level. You need to be consistent, meaning that you need to keep at it. Post constantly, always be trying to best yourself and create better content than the day before. Finally, make sure you are original. Nobody wants a knockoff of someone else. Don’t be afraid to show your style, personality, and creativity!

Q: How do you continue to make such cute outfits without wearing the same thing 2 times?! Do company’s send you things or…?

A: I love reinventing looks. See, you think that I don’t wear things twice but I wear a lot of things over again, just in different ways! I take a lot of my outfit inspiration from Pinterest and Instagram. I buy a lot of basics and versatile items so I can style them with a lot of different things. I pretty much buy all of my clothing on my own. Every now and then a company will send something my way but mainly things on my Instagram are just found on sale somewhere. Never feel like you have to pay a thousand bucks to look like a thousand bucks!

Q: How do you get more followers on your social accounts?

A: Social media can be a tricky thing and honestly, I’m still trying to master how best to use it. To help gain social media following I would do giveaways, collaborate with other bloggers, and focus on creating high quality content. Using hashtags and tagging people aren’t a bad idea either when trying to get your name out there. Remember though, a solid social media presence doesn’t come overnight. You have to just keep at it and work hard! If you do that, I promise it will eventually pay off!

Q: What do you recommend doing for sponsorships and brand deals if you are a smaller blogger?

A: Everybody needs to start somewhere. My first partnership was with a small vinyl monogram company. I then moved onto a company that would send me stickers, and then another that would send me promo items like koozies and pencils. It’s okay to start from the bottom and work your way up. I do recommend taking a leap of faith every now and then and reach out to a larger company. After all, the worst they can say is no. I’m not saying to rep a sticker company for a month and then hit up Lilly Pulitzer or Vineyard Vines but I think trying to perfect a craft at a small level and climb the ladder is important. If you are a small blogger I would first iron out the details of establishing a schedule, taking pictures, and growing followers and then work on sponsorships. Work on the fundamentals and then add things in. I would email a few people though and just put yourself out there, be sincere and kind, and really show them what you have to offer. Include your engagement rate (followers to likes and comments) and all of your stats!

Stay Preppy,

Lucy

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Mother’s Day Gift Guide

May is just around the corner which means that Mother’s Day is on it’s way as well. Our moms are so incredibly deserving so we should spoil them with some fun goodies to show our appreciation. Below I’ve rounded up some goodies you can purchase for your mom, aunt, godmother, grandmother or anyone who has been a mother-figure to you. The items range from all different prices, so there’s sure to be something within your price range! There are gifts below for everyone. From the chef, to the entertainer, the fashionista, the gardner, and the coffee lover.

P.S. When shopping, don’t forget the flowers and the card!

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| Longchamp purse |Kate Spade recipe book | mom mug | KitchenAid stand mixer | hand cream set | J.Crew top | Kate Spade tea towels | S’well Bottle | Hunter wellies | Lilly Pulitzer straw tote |

Stay Preppy,

Lucy

Tons of Fun

In honor of Lilly Pulitzer releasing their summer collection on Monday I wanted to bring everyone an Lilly Pulitzer outfit post today. I purchased this dress over Christmas break but because it was still so cold in Virginia, I was unable to wear it until now! This dress is called the Nita coverup and people loved it so much that Lilly made a few renditions of it throughout the past few months. I styled the dress with a pair of gold Palm Beach Sandals and my KJP pearl choker!

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Stay Preppy,

Lucy

Summer in Lilly — Shipment One

It’s FINALLY here!! Lilly Pulitzer released their first shipment of their summer collection yesterday and nobody is more excited than I am. Lilly does summer style better than anyone I know and they truly embody resort365. I have missed working in the store for the past 4 (almost 5) months and I cannot wait to be back in just 12 days just in time for Splash into Summer and our one year anniversary! It’s so crazy that I’ve been working at Lilly for a year, time sure does fly. Lilly is really bringing out the resort boho chic this year judging by this new collection and I am super excited to get back to the store to try some of these beauties on.

Can we take a minute to talk about the new accessories. The brand has really been trying to add to their repertoire of shoes, bags, and jewelry and it shows. I mean, wrap up espadrilles and tassel gladiators…yes please! Also they finally are selling the arm cuffs that everybody seems to ask for!! I for one will be purchasing an arm cuff. I definitely won’t pull it off as well as the Lilly models do but here’s to trying!

Everything that I love from this new shipment is linked below! I couldn’t fit everything I love into one post so you can shop everything from the newest Summer shipment here!

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| Essie Dress | Mila Shift | Klee Romper | Linnea Set | Caridee Maxi Dress | Shirley Top | Clam Shell Clutch | Erica Espadrille | Via arm cuff |

Stay Preppy,

Lucy

Lilly Pulitzer Two-Piece Sets

If you caught my Live Story last night you might have heard me talk about styles and how they are ever changing. I mentioned that although I don’t see my style changing anytime soon, I did mention how I wish to infuse a few trends into my wardrobe. I’ve been trying our off the shoulder tops and dresses and crop tops. I love the Lilly Pulitzer crop top sets because they really combine classic Lilly Pulitzer styles with modern trends. Right now, Lilly has some of the most adorable crop and skirt/shorts sets!

Today I am styling my Melody crop top set from the Spring 2016 collection in the print “La Via Loca”. Although this set is all sold out, I linked all of Lilly’s current crop top sets!!

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Shop Lilly Pulitzer Crop Top Sets

| Millika Set | Cadden Set | Ramona Set | Neri Set |

Stay Preppy,

Lucy

Navy on Navy

Navy makes up over half of my closet — I’m not ashamed to say it. I probably have 6 navy sweaters, do I need 6 navy sweaters? No. But I love the color so much that I don’t feel guilty when I compulsively purchase new navy items for my closet. Navy is also such a staple color to have in your closet. You can pair almost every color with it and you can wear it for all four seasons.

Today I am utilizing the abundance of navy in my closet to bring you all a navy on navy look. I love this Lenore Skort from Lilly Pulitzer. I purchased it at the end of last summer while I was working there before leaving for school. During the time, I put myself on a spending freeze but broke it for this skort! Lilly doesn’t do too much with solid navy bottoms. We have a pair of navy Callahan shorts but I had never seen a navy skort before. The slit in the side and the white detailing gives it that old school Lilly vibe that we all love so much.

I paired the skort with my J.Crew grosgrain ribbon tee. This is one of my favorite items in my closet at the moment. The navy and white stripe is always a classic but the grosgrain ribbon at the bottom of the shirt and along the cuffs really gives it a unique J.Crew feel. Not to mention they added a gold button detailing on top of the ribbon.

For accessories, I kept it simple like I tend to with my club masters from J.Crew Factory, navy and white Jack Rogers, pearl earrings and my Kiel James Patrick gold pearl choker. Everything is linked below so you can shop this look!

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Shop the Post

| Lenore Skort | Grosgrain Ribbon Tee | J.Crew Clubmasters | KJP Simply Pearlfection  necklace | Navy & White Jack Rogers | ADPi KJP Bracelet |

Stay Preppy,

Lucy

ConGRADulations!

April marks the beginning of the end for seniors in both college and high school alike. This is such an exciting time in your academic career. You can look back on all of your accomplishments both in and out of the classroom. These last few weeks in school is a time to spend with friends, and thank the teachers who had a great influence on you but it’s also a time to start planning the graduation festivities!

It’s that time of year where grads are starting to shop for their dresses and stores are starting to release theirs. When shopping for grad dresses keep in mind that if you’re going to purchase a pricey dress, make sure that you can wear it multiple times for multiple reasons. If you’re a senior think about possible sorority recruitment, college banquets, or Easter. If you’re graduating from college think about something that you might be able to wear to work with a cardigan or on an evening date or maybe a work party. These dresses should be dresses that you can wear for years to come.

Here are Daily Dose of Prep’s top picks for graduation dresses!

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Shop Classic White Dresses 

| One | Two | Three | Four | Five |

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Shop Fun Floral Dresses 

| One | Two | Three | Four | Five |

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Shop Vibrant Solid Dresses

| One | Two | Three | Four | Five |

Stay preppy,

Lucy